REAL ESTATE
FUNDAMENTALS
FOR PROS.
The premier educational platform for investors, property managers, and landlords.
No fluff, just facts.
LATEST INSIGHTS
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If you’re looking for a straightforward way to analyze real estate investments, the 70% rule can be a handy shortcut. The 70% rule says you shouldn’t pay more than 70%…
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If you want to make smart investment decisions, understanding real estate valuation is key. Accurate property valuation gives you a clearer sense of a property’s potential, helps you compare investment…
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AI’s shaking things up in commercial real estate, from the way we find properties to how we manage and evaluate them. With tools that automate the boring stuff, deliver predictive…
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If you want your real estate investment decisions to be solid, you need the right approach to financial modeling. Accurate real estate financial modeling helps you predict returns, understand risks,…
LEARN ABOUT REAL ESTATE
Curated content tailored specifically to your interest in the real estate industry.
HOW TO FIND & KEEP GREAT TENANTS
A practical guide to tenant marketing, screening, leasing structure, and long-term stability.
This book focuses on attracting better tenants, controlling the leasing process, and reducing costly mistakes that lead to turnover, vacancy, and operational headaches.
INVESTMENT REAL ESTATE ANALYSIS
A detailed case study showing how experienced professionals evaluate real estate investments.
This book walks through a complete, real-world analysis. You'll learn how data, market context, and disciplined assumptions shape investment outcomes.
ACHIEVING SUCCESS AS A PM
An experience-based guide to building a sustainable, financially sound property management business.
This book examines fee structures, services, client selection, and revenue strategy. Learn how property management actually works.
MANAGEMENT IN A MARKET CRASH
A practical operating framework for managing rental property during market downturns.
This book addresses leasing, expense control, tenant retention, and communication when market conditions deteriorate and assumptions no longer hold.
THE PROPERTY MANAGEMENT GUIDE
A comprehensive reference covering the full property management lifecycle.
This guide brings together leasing, operations, maintenance, financial controls, and long-term strategy into an integrated framework for managing rentals as a business.